Jackson Consulting started nearly a decade ago, as Mark Jackson and his father James started working together on a variety of projects - across several industries. Being a jack-of-trades, James was able to share with his son a lifetime of lessons and experiences including the influx of early computing technology - most of which as adapted into the utilizing the devices and processes that we use on a daily basis. Do you remember DOS before Windows? X-Tree? Pitfall and Halloween Harry? Well, there you go - before we let nostalgia take complete control, let's fast forward to the world of today. Netflix,

This Text Block is ideal for talking briefly about when you first thought of your idea and what you’ve accomplished since then. You can edit the text by double-clicking here.

Check out my resume!

Our Mission

This is the perfect place for going into more detail about yourself, your project, or your organization. You can talk about how your idea started, how long you’ve been working on it, what it stands for, and why it’s important. The more specific you are, the more visitors can engage with what you do. This is also an opportunity to answer any questions they may have about you or your work.

You may have noticed the sidebar navigation on the left. This was created by organizing each About page in a folder under the Pages panel. Only Regular Pages display the sidebar this way. You can adjust the styling of this navigation using the the tweaks in the Sidebar section of the Style Editor.

The Quote Block below is a simple way to add an authentic touch to your website.

“Edit or delete this Quote Block by double-clicking here, hovering over the block, and selecting Edit or the trashcan icon. You can also change the font and quote color in the Style Editor under the Design panel.”

— Name Surname, Publication Title

independent marketing projects

The Text Blocks below are ideal for listing your accomplishments in a neat, elegant way.

Insert Brands from home page.
describe each project/brand - locations?
possibly insert testimonials or link to testimonials page below each project/brand

Marketing Professional
·       Providing marketing and logistical solutions, including field and tour management, product specialization, sales, talent sourcing, program, and business development.
·       Providing creative input and implemented logistical strategies for event marketing campaigns in order to secure valuable results and execute for clients and their brands.
Projects and Brands Represented:
White Claw (Market Manager), 2016
o Managed assigned retail territory to maintain merchandising setups and resets. Trained store employees on product knowledge, established relationship between sales associates and the Vonage brand.
o Assisted in managing a small team of brand ambassador for a holiday program within mall and airport environments with the focus on travel-enthusiast consumers.
Vonage: (Market Manager), 2009
o Assisted with the training and management of a 4-person fundraising team with the Exceed $450,000 goal by $150,000 through outbound calls and experiential marketing efforts.
Sony: E-Reader: (Assistant Event Manager), 2010
o Assisted in the management of 3-5 brand ambassadors for experiential popups and guerilla street team programs.
MDA: (Assistant Development Manager), 2010
o Assisted with training and managing 4-6 brand ambassadors at popup events and guerilla marketing excursions for the pre-release of new mobile products.
AT&T: (Assistant Manager), 2011
o Managed 5-8 brand ambassadors through multiple campaigns with the focus centered on engaging consumers to experience new mobile products and services. Helped to source talent for retail store positions.
HTC: (Assistant Event Manager) 2012
o Managed 10-12 brand ambassadors at large popup footprints targeting health-conscious consumers. Showcased and sampled new products along with aligning the brand with the value of fitness and healthy lifestyles.
Samsung: (Market Manager), 2012, 2013
o Assisted in managing 3-5 brand ambassadors for celebrity driven events with the intent of attracting consumers to sample new products and become engaged with the brand.
Kashi: (Market Manager), 2013
o Managed 18 activations, interacted with 1360 consumers within the Chicagoland region with the focus to increase brand awareness by implementing retail centric consumer engagement strategies.
Morningstar: (Assistant Event Manager), 2013
o Trained and managed 5-8 brand ambassadors in 6 markets, assisted with beginning to end campaign logistical support including staff recruitment and equipment management. Exceeded program KPI goals at 64 events, surpassed 3.75 million impressions and 180,000 consumer interactions. Recommended and implemented strategies to increase brand awareness throughout program.
Giovanni Rana: (Market Manager) 2014
o Managed 10-15 event staff for the 2015 PGA Tour in Kohler, WI. Assisted marketing agency with staffing, logistical support and adult beverage activations.
Starbucks: (Tour Manager), 2014
o Managed and trained 2-5 staff, coordinated event logistics, catering, setup and activation for 3 high-end private events.
PGA (Event Manager), 2015
o Coordinated event setup with the client and agency, managed banquet and event staff during a Spring 2015 fashion launch. Assisted store to successfully exceed sales expectations and increase loyalty with existing customers through engagement efforts.
Gucci (Event Manager), 2016
o Trained and managed 4-7 brand ambassadors each of 14 events nationwide. Assisted client with program strategy and logistics for two back-to-back campaigns, which targeted events with 10,000-75,000 consumers in attendance. Tracked progress through KPI goals, which exceeded 24,500 interactions and 350,000 impressions.
Carolina Herrera (Event Manager) 2015
o Managed 2-15 brand ambassadors at 12 events, introduced new product into the Chicago market via experiential marketing activations at events ranging from 500-10,000+ consumers, exceeded KPIs with 8,975 interactions and 26,950 impressions.
Greyhound (Tour Manager), 2015-2016

To move this Text Block, double-click the page content
Hover your cursor near the block’s edge. When it turns into a hand, click and drag the block where you want
For example, these columns become rows if you drag one under the other
For more help moving blocks, click here

Work Experience

Our Mission

independent marketing projects

· Providing marketing and logistical solutions, including field and tour management, product specialization, sales, talent sourcing, program, and business development.

· Providing creative input and implemented logistical strategies for event marketing campaigns in order to secure valuable results and execute for clients and their brands.

Projects and Brands Represented: